Post by nojime4575 on Feb 15, 2024 1:45:47 GMT -5
here we are again talking about Growth Hacking. But first let's do a quick review... Previously on…the k marketing: Growth Hacking is first and foremost a question of mindset Skills are fundamental, both vertical and horizontal (see T - profile ) To aim for growth you need to know the business and to do that you need data Companies can have different objectives: the funnel helps us understand where the problems are There are fundamental metrics that help us keep an eye on the situation If you want to delve deeper into these topics, read Growth Hacking – Part 1 .
I'm sure you will find some useful ideas to understand this fantastic topic. Now that, as the English say, we are on the same page , we can continue. Ready, steady, GOOOO! One Metric that Matters Estonia Phone Number List Business metrics can be infinite with respect to the objectives set. Navigating this sea of indicators can be complex. What should guide us is understanding the main problem and focusing on its resolution. When we choose the metric that will become our north star we must keep in mind the following characteristics:
It must allow comparison between scenarios (time, competitors, types of users, It must be understandable to be a subject for discussion Represents a ratio or rate for greater interpretability It must impact behavior to prevent it from being ignored This metric will allow us to keep the situation under control but , above all, to identify improvements compared to the " experiments " that are carried out. The experiments “Growth hacking is a process of rapidly experimenting with your product and marketing channels to find the most efficient way to grow your business” Unless we have unlimited resources available (budget, time, personnel), but in reality this is never the case
I'm sure you will find some useful ideas to understand this fantastic topic. Now that, as the English say, we are on the same page , we can continue. Ready, steady, GOOOO! One Metric that Matters Estonia Phone Number List Business metrics can be infinite with respect to the objectives set. Navigating this sea of indicators can be complex. What should guide us is understanding the main problem and focusing on its resolution. When we choose the metric that will become our north star we must keep in mind the following characteristics:
It must allow comparison between scenarios (time, competitors, types of users, It must be understandable to be a subject for discussion Represents a ratio or rate for greater interpretability It must impact behavior to prevent it from being ignored This metric will allow us to keep the situation under control but , above all, to identify improvements compared to the " experiments " that are carried out. The experiments “Growth hacking is a process of rapidly experimenting with your product and marketing channels to find the most efficient way to grow your business” Unless we have unlimited resources available (budget, time, personnel), but in reality this is never the case